Amazing for many: not only can designer furniture be protected by design or shape trademark protection, but also the shape of a chocolate or a tool. Or the design of a website or a computer program. There is hardly anything that could not be protected with these protective rights.

Furthermore, advertising jingles (such as those of Migros or Swisscom) and even scents can be protected under trademark law.
Design, colors , jingle and scent protection are often neglected. This type of legal protection is usually not expensive, but it can reinforce an intellectual property portfolio in an interesting way.

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